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John was Proctor & Gamble's first executive dedicated to leading and shaping the company's external design and innovation relationships. In 2007, John founded A Better View Strategic Consulting, LLC to "enhance the intersection of creative relationships". John answers a few questions about Design Currency 2010 in this interview.

Blair Enns is the founder of Win Without Pitching and a business development consultant to creative firms world-wide. He is on a mission to change the way creative services are bought and sold. Blair takes a moment to articulate his thoughts on Design Currency.